Time to Commit to PR?

Good, thoughtful PR. It’s not something you see much in our time of bombastic and unfounded declarations. For the past couple of months, my business partner has been talking about starting a [...]

Got a Small Business?

It’s small business week (or month, if you ask some companies). It got us thinking about what’s unique about small businesses and their need for PR. Seems like, the only real difference is the [...]

Do you need a PR team – or advertising agency?

All of these deliverables are what public relations professionals think about daily. The tools we use to accomplish the goal can vary from media relations to social media and beyond. But to help [...]